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Archive for the ‘Signage’ Category

Three Ways Color Psychology Can Influence Consumers

Three Ways Color Psychology Can Influence Consumers
Color has the power to influence moods and inner feelings, making it an influential factor in buying patterns. Color psychology research has reinforced that 60% of the time, consumers will decide if they are attracted or not to a message based on color alone. So, when it comes to promoting a sale or a particular…

Three Ways to Increase Brand Exposure with Vehicle Signage

Three Ways to Increase Brand Exposure with Vehicle Signage
Every day, your company vehicle can drive past thousands of people, many of whom could be among your best customers, or prospective customers. But, if your vehicle is not marked with company branding, you may have missed out on an important opportunity to increase your brand exposure and gain new business. As it is, consumers…

Outdoor Signage and Custom Point-of-Purchase Displays That Sell

Outdoor Signage and Custom Point-of-Purchase Displays That Sell
How long has it been since you looked at your signage – inside and out – with a critical eye? Day-to-day exposure can make it easy to overlook frayed corners and dull finishes. It might be time to step back, make a more objective appraisal and determine if your retail signage reads as “tired and…

5 Ways to Take Your Spring Event to the Next Level

5 Ways to Take Your Spring Event  to the Next Level
Are you planning any events this spring as a fundraiser, an annual golf outing or to launch a new product or service? Now’s the time to get a plan in place to not only get people to your spring event, but remember you long after it’s over. As you begin strategizing your event marketing plans,…

4 Tips for Awesome Custom Window Graphics

4 Tips for Awesome Custom Window Graphics
The name of the game in retail is to get people into your location and interest them in the goods or services you provide. Successful retailers know that starts with eye-catching, easy-to-understand signage, like custom window graphics. With more than 82% of customers looking for local products and services online, and 90% of those then…