Insty-Prints - Marketing / Signs / Print
47585 Galleon Dr.
Plymouth, MI 48170

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Archive for March, 2016

Outdoor Signage and Custom Point-of-Purchase Displays That Sell

Outdoor Signage and Custom Point-of-Purchase Displays That Sell
How long has it been since you looked at your signage – inside and out – with a critical eye? Day-to-day exposure can make it easy to overlook frayed corners and dull finishes. It might be time to step back, make a more objective appraisal and determine if your retail signage reads as “tired and…

Five Ways to Enhance your Message by Printing with Specialty Papers

Five Ways to Enhance your Message by Printing with Specialty Papers
Thanks to new technology, new materials and new finishing techniques, marketers have the ability to “amp up” an already proven performer: print. Printing with specialty papers is known to improve response rates, enhance engagement, and boost sales with personalized and impactful pieces. As it is, 87% of mail is opened and read according to International…

How to Effectively Follow-up on Trade Show Leads

How to Effectively Follow-up on Trade Show Leads
Trade shows are unique marketing opportunities and the follow-up on trade show leads is very important. You have the chance to interact personally with your prospective clients - and given that over 70 percent of these prospects have traveled more than 400 miles to get to the trade show and that 81 percent of them…

The Importance of Brand Consistency Across Marketing Communications

The Importance of Brand Consistency Across Marketing Communications
When it comes to getting the word out about your company and the goods or services you provide, the importance of brand consistency should always be considered. If you don’t use the same branding across the board, you run the risk of diluting your brand and confusing potential customers. Lack of consistent branding also lowers…